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From January 19 to 21, 2026, the global gaming industry event ICE will take place at the Fira Barcelona Exhibition Center in Spain. CQ9 sincerely invites all partners and attendees to visit Booth 2J10 and witness the debut of our newly upgraded brand identity for 2026.
This update marks a significant evolution in CQ9’s brand strategy.
We are transitioning from our previous gradient palette to a pure monochromatic system, officially adopting Neon Yellow as our new primary brand color. This vibrant neon shade resembles the first spark of an electronic signal, offering maximum visibility against dark backgrounds. When paired with black, it becomes even more direct, pure, and unembellished. It does not rely on transformation; instead, its purity becomes the anchor—uniting the diverse gaming universe and aligning all products under one cohesive vision.
CQ9 is also introducing a new visual framework that reflects our pursuit of order and clarity.
Anchored in Neon Yellow, the design forms a grid-like structure that brings logic and organization to the brand. Every product shares the same light while maintaining a strong and independent character. Future visuals will incorporate illumination and dynamic extensions, staying true to a pure yet robust design core. We believe that a simple foundation can support the most complex content and become a unified visual language, allowing all products to be recognized as originating from the same source.
This year’s exhibition lineup includes both classic and popular titles, continuing to deliver exceptional entertainment experiences to players worldwide.
CQ9 looks forward to seeing you at ICE Barcelona as we unveil our evolved brand and open the door to limitless gaming possibilities.
